In its journey to deliver better organic results and user-centric experiences, Google has announced a new organic results ranking factor that will massively influence SEO in 2021: The Core Web Vitals.
The fact that Google considers user experience in the search engine to rank sites is nothing new. There have been a few experience signals around for some time that analyze whether a webpage is mobile optimized or if the site is safe.
Google Search 360: Search Ads campaigns are one of the main promotional activities for advertising agencies.
Search Ads campaigns are one of the main promotional activities for advertising agencies; for this reason, they are characterized by a strong management complexity as well as a high level of bidding competition.